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THE MOST SIZE INCLUSIVE BRAND. PERIOD.

Revolutionary inclusivity means unprecedented access to fashion for all of US, exactly as we are. In an industry full of divisions, we believe a size 6 should have the same shopping experience as a size 36—so we made it happen. With 11 best-selling essentials in 11 sizes, from 00 to 40, you don’t have to wonder how something will fit. Just see yourself in US and say, “Wow!” This is fashion for all, brought up to a Universal Standard.

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#uspartner
A little outfit repeating moment- didn’t take any pictures this morning but peeped through my camera roll and realized that I wore the 10° cooler version of this outfit today (swipe to see the “it’s 53° and you are lucky I am not in straight up pajamas in the office” version from this morning). Also stoked to share that I’ve joined universalstandard’s (In)clusivity Crowd- I was sent this top and a few other pieces recently and I’m really impressed with the quality- everything feels sturdy without being bulky. If you’re not familiar, US is a hyper-size-inclusive brand made for folks from a standard size 40-00. The coolest part (imo) is that their initial fit model for all of their pattern drafting is a size 18, so their larger sizes are actually made to fit larger bodies. (#uspartner gifted boat neck top, everything else in both outfits thrifted/secondhand!) #RewearThat #tryon #SecondhandStyle #EthicalOOTD #ThriftedOOTD #transitionaldressing #sustainableootd #30wears #NeutralOOTD #thanksitsthrifted #SustainableFashion #curatedcloset #ethicalfashion #styledujour #outfitselfie #StyleOver30 #under10k#DiscoverUnder10K #buylessbuybetter #minimalstyle #ootd #rewear #styledetails #outfitrepeater
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universalstandard
01/17/25
Photog @studiolouisawells styles new favorites from The Shirt Shop, live now (and avail in sizes 00-40, of course)
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#uspartner
One of my favorite parts of traveling is finding a plushy bed to cozy up in and an excuse to wear this comfy sleep dress from universalstandard Don’t forget I’m partnering with @universalstandard, so you can use the code INFS-AMBAMY for 10% off a purchase through the end of July! #USpartner #Gifted #PlusSize #PlusSizeFashion #CurvyFashion #PlusSizeStyle #CurvyInfluencer #PlusSizeModel #FashionForAll #CurvyStyle #PlusSizeOOTD #BeautyBeyondSize #PlusSizeInfluencer #SizeInclusiveFashion #Sleepwear #PlusSizeSleepwear
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#uspartner
I usually stay away from “mystery bundle” type of things because I like to be able to choose only the things I really like since I’m very picky, but if I knew all the options are going to be good beforehand, then great, I’m in 👍 if you’re like me you might want to try this surprise box from universalstandard - one week only, you can choose from 2-piece, 3-piece and 4-piece boxes all available in every size 00 - 49 Starting at just $68 It’s a great way to try the brand or experiment with style at a fraction of the price - you can get additional 10% off with code INFS-SURPRISE-SHOKO there are so many great basics like the ones I’m wearing in this post 👀 #uspartner #universalstandard
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universalstandard
11/14/23
this is not a drill! 📣 stephanie ponte pants are on sale for $65 (usually $145) 😛 annndddd we just launched new inseams in every size 00-40 🥰 📸@nachonikki
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universalstandard
08/29/22
Why do you build your wardrobe pants-first? "Once you have the pants, you have the base. You can dress them up or down with shoes, tops, jackets and accessories. And that's the best part about Universal Standard pants—you can style them an infinite number of ways." - @heregoesgabbi Get the pants. Shop now—link in bio.
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#uspartner
#ad Universal Standard is currently having their annual Sample Sale, with up to 80% off on 500+ luxe closet staples that promise exceptional fit, quality, and style for all sizes 00-40. I love the pieces I received! This white top is one of the softest shirts I've ever owned, the jeans fit like a glove, and the shirt dress in my second look is so classic and pretty. Be sure to use code INFS-SSHOLLY for 10% off your order! 🤍 . . 🔗 to the sale, also in bio: https://imp.i240138.net/c/4215953/1673482/11299 . ▫️Seine High Rise Skinny Jeans 27 Inch in Vintage Indigo ▫️Foundation Short Sleeve Square Neck Tee in Vapor ▫️Odeon Stretch Poplin Shirtdress in Pink/White Stripe . . #outfitoftheday #ootd #whatimwearing #outfitinspiration #curvystyle #curvyfashion #plussizefashion #bodypositivity #curvygirlfashion #loveyourcurves #plussizestyle #plusfashion #plusstyle #plussizeootd #curvyblogger #plusmodel #plussizemodel #honormycurves #sexyatanysize #curvemodel #psootd #plussizefashionista #curvyootd #ootdcurvy #springfashion #universalstandard #USpartner
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#uspartner
Red is IT this season ❤️ universalstandard curated collection of styles this fall season are a MUST-HAVE — cut perfectly, crafted from premium fabrics, and available in the perfect washes and colors. Each style is designed to feel like a timeless favorite while being so fresh. Discount code - INFS-AMBKRISTIN extra 10% off your purchase $$ #uspartner #sizeinclusive #sizeinclusivefashion #fallfashion
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#uspartner
Old Money Auntie loading… •• I’m wearing my favorite pieces from universalstandard and you can find these and more on their site. •• Be sure to use my code INFS-AMBKIE for 15% off at check out! •• #uspartner #universalstandard #universalstandardpartner #plussizefashion #plussizestyle #plussizesummer #ootd #ootdfashion #plussizeootd #plussizeoutfit #plussizeoutfitideas #explore #explorepage
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#USpartner
concrete cowgirl: I cannot begin to describe the chokehold this city has on me. 🌆🤎🤠🍂 #nashville . . challenged myself to style this outfit two ways for a transitional summer to fall look - you know, those warm weather fall days we so often experience here. 🌇 To see the other way I styled it (and more try-on videos) follow me on TikTok! . Comment SHOP below to receive a DM with the link to shop this post on my LTK ⬇ https://liketk.it/4RAGo Use code: INFS-AMBSKHAMMER for an extra 10% off your order at universalstandard #uspartner . #nashvillestyle #curvyfashion #curvyfallstyle #countrystyle #westernstyle #cowboyhat #fallcowboyboots #cowgirlstyle #fallfashion #transitionalfalloutfit #fall2024outfits
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#USpartner
1, 2 or 3? Whatever your fave universalstandard linen look is, they’re all a part of the BIG Summer Sale now through July 23! 300+ styles in sizes 00-40 are up to 75% off! Link in bio and code INFS-TALIA10 for an EXTRA 10% off. #uspartner ✨What I’m Wearing✨ Look 1: Promenade Linen Jumpsuit in Black Look 2: Louvre Bow Back Linen Dress in Dried Saffron Look 3: Starboard Linen Wrap Shirtdress in Pressed Pansy #universalstandard #linenlookbook #linenoutfit #summerlookbook #plussizelookbook #plussizeoutfits #plussizesummerlooks #plussizestyle #goldenconfidence #inclusivefashion #dcinfluencer
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universalstandard
07/10/24
YOU in US 🦋 we love seeing our community in their fave US pieces
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universalstandard
05/02/25
Just a little spring outfit inspo 🌸🌼🌷 ft @viviepperson in the Dune Linen Top and Carol Cropped Jeans ✨
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universalstandard
01/17/25
Photog @studiolouisawells styles new favorites from The Shirt Shop, live now (and avail in sizes 00-40, of course)
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#uspartner
Many of my favorite warm weather styles from universalstandard are now on sale now through 7/23. Take an extra 10% off these styles and more with code INFS-AUTHEMMIE10. #USPartner 💚 Begonia Tiered Linen Dress 🖤 Ambroeus Smocked Poplin Dress 🩷 Misa Jersey Dress Please note that the sale items are final sale - if you have questions about the fit or sizing of these or any other items (I have so many more not in this post), leave a comment and I’m happy to help out if possible! I’m 5’10 with long torso and average length legs wearing a US size 2XL in all 3 of these items. #usinthewild #universalstandard
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universalstandard
07/21/24
You in US ft. sample sale styles starting at $8 😮 For a limited-time, 500+ pieces are up to 90% off! Stock up on size-inclusive wardrobe basics designed to fit exceptionally on every size 00-40. This is the lowest prices have been all year, which is crazyyyyyyyyyy!!!! We hope you love all of the pieces you snag 💘
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universalstandard
07/10/24
YOU in US 🦋 we love seeing our community in their fave US pieces
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universalstandard
05/02/25
Just a little spring outfit inspo 🌸🌼🌷 ft @viviepperson in the Dune Linen Top and Carol Cropped Jeans ✨
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universalstandard
06/17/24
YOU in US 💘 we love seeing our community style our pieces! Y’all look amazing 👏🏼👏🏼👏🏼
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destinyhash
09/27/21
wearing the meko nightie and nailah button down tunic both in size XS (US 10/12). visit the link in my bio to ship the new collection! universalstandard #ReframingFashion #USInTheWild #ad
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universalstandard
06/23/22
Dreamy styles for slow days ⛅️ @shesyoume + @jenn.theaesthetic elevate their downtime in our Meko Nightie. This little sleep dress will invite your legs to the slumber party with its peek-a-boo cut-out at the hem. This dress is too cute to hide under the covers. Shop now — link in bio.
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universalstandard
06/12/24
YOU in US 🤍 @viviepperson in the Louvre Bow Back Linen Dress — avail in sizes 00-40, of course . . . . . . . . . #plussize #plussizestyle #summerstyle #plussizedress #midsizestyle #midsizefashion
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universalstandard
12/02/23
We 💙 @laurenlicup in this full denim fit by US. 1 day left to save up to 81% off on our premium denim pieces 🤌🏼
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#uspartner
i'm not a style expert by any means, but the no. 1 thing i prioritize when looking for clothes is VERSATILITY!! 👏🏽👏🏽can it be worn at least five different ways? can it be worn in throughout the year? can it be dressed up and down? etc etc etc. this striped moment is a DRESS from universalstandard! i loooove the versatility. i could easily wear it buttoned up as a dress, unbuttoned, layered with a sweater over top to make it a skirt, with jeans, with trousers, with shorts (you get the picture)! VERSATILITY = MORE WEARS = LESS COST PER WEAR (girl math lol) use code INFS-AMBMADI for an extra 10% off your universalstandard order 🤍 this dress is called the "Odeon Stretch Poplin Shirt Dress" #uspartner #styletips #style #plussizestyle #psootd #ootd #plussizedopaminedressing #plussize #plussizefashion #plussizefashionblogger #plussizebeauties
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universalstandard
09/05/23
Just like this boat, our pieces are *timeless*
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universalstandard
08/10/23
Two of our most versatile pieces styled together for a classic office-friendly look🩵💙 Shop new workwear staples to elevate your work wardrobe year-round✨
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universalstandard
07/27/23
An easy, throw on staple to take you from summer through fall. Shop our Elbe button down for a classic look🤍
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universalstandard
05/25/23
MDW Sale starts NOW🌞😎 Save on summer whites + brights at the link in bio🤍 📸: @waywardblog
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universalstandard
05/07/23
Women come to NY for two Ls: LINEN and love🤍 We think that’s what Carrie said, right?? Shop the care free linen collection at the link in bio💫
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universalstandard
08/07/22
It's Hot 🔥 Coverage can still be cool. The Next-to-Naked Bodysuit is a breathable, antimicrobial essential that's light as air. Wear it alone, layered, and all summer long. Swipe for styling inspo, as seen on you. Steal these summer fits — link in bio.
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universalstandard
07/03/22
📸 Summer styles IRL From jersey dresses to activewear sets and lounge essentials, our styles are made to move with you. Swipe to see how some of our favorite influencers are spending their summer with US. And don't forget that our Buy More, Save More is on! The more you spend, the more you'll save — up to 30% off. The best part about US, is you. Shop now — link in bio. . . . . The Fine Print: Valid until July 4, 2022 at 11:59pm PST, or while supplies last, whichever is sooner. Discount is applied as reflected in the cart. Cannot be combined or stacked with other offers. Other exclusions apply.
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universalstandard
06/23/22
Dreamy styles for slow days ⛅️ @shesyoume + @jenn.theaesthetic elevate their downtime in our Meko Nightie. This little sleep dress will invite your legs to the slumber party with its peek-a-boo cut-out at the hem. This dress is too cute to hide under the covers. Shop now — link in bio.
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universalstandard
05/26/24
Size-inclusive site-wide sale is HERE 🌞 @inspiredbykie in new styles from US, now 30% off #plussize #plussizeshorts #plussizefashion #midsize #midsizesummerstyle #curvyfashion
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meghanhfisher
06/10/22
j’adore bitches . *outfit links in bio & highlights* universalstandard #USpartner . . Outfit grid, moody feel, outfit inspo, affordable outfits, affordable style, streetwear fashion, streetwear style, minimal style, effortless chic, summer fashion, neutral style, outfit inspiration, minimal interest, Pinterest outfit, Pinterest style, trendy outfit, trendy style
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universalstandard
05/21/24
YOU in US 💥 Every style in every size: 00-40 #plussize #plussizestore #plussizeoutfit #plussizestyle #midsize #midsizeoutfits #midsizestyle
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braidsandbigearrings
05/31/22
With Memorial Day over, it feels like the unofficial start of summer. And when I think of summer, I think of living in my shorts! ☀️🌴😎 #USPartner - - universalstandard sent me these two pairs of shorts to try out, and to say I’m obsessed would be an understatement! I’m wearing the Black Sunny Swim Shorts and now I need them in every other color (including that pretty green)! I’m also wearing the Bae Denim Shorts - they can be worn cuffed or rolled all the way down, either way is super cute. Both pairs of shorts were styled with the universalstandard Dawn Linen Hi Low Tunic which is so flowy and dreamy, and can be worn so many different ways! - - When Universal Standard reached out to me, I was so excited to work with them! I’ve known them for a while now, and have always admired their commitment to offering a wide range of sizes from 00-40, and absolutely loved their expert quality and design. - - - - #universalstandard #shorts #denimshorts #plussizefashion #plussizestyle #plussize #psootd #ootd #pinkhouse #ihavethisthingwithpink
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universalstandard
04/16/22
Up close and personal ♡ UltimateS were made for Foundation. These are the missing pieces to complete every collection. Swipe through to see @kristinleighxo1, @missalissa, @kellybellyohio, and @jenn.theaesthetic feeling their best - from the inside out. The ultimate elevated essentials. Made for you. As seen on US. Shop now — link in bio.
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menzabolamba
07/27/21
this is your PSA to go get a bodysuit. actually run, don’t walk 👏🏾👏🏾👏🏾
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Loving how versatile this linen dress is - styling it 3 ways for some inspiration! Code INFS-AMBTARA at universalstandard to save! Universal Standard bases their sizing off the actual average American woman - a size 18 - so an 18 is a Universal Standard medium. I am a pear shaped 16/18 top and 18/20 bottom wearing M shirts and size 18 pants. At 5’10 I find the long pant fits perfect! 🏷️ summer sale, universal standard ambassador, #pearshapedbody #elevatedbasics size 18 style, plus size closet staples #uspartner
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universalstandard
09/22/21
This tonal look is going on our Fall mood board, for sure. Find the Derjon Trench Coat at universal standard.com 🍁🍂 📸 @ylelolla
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#UniversalStandardPartner
Wearing my sweater from universalstandard just has me feeling this way! You’ll hear me a lot talking about my love of #universalstandard there pieces are gorgeous, classic, so well constructed and they use the BEST materials. Size inclusive and age inclusive as well! I’m wearing the in the size S (14) and my boyfriend jeans are from judybluejeans in the size 11 and I ordered these from abdenimboutique Check out my link in my bio for a discount from Universal Standard . . . . . . . . #fashion #fashionable #fashionblogger #sweater #jeans #maturefashion #over60 #universalstandardpartner #styleinspo
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universalstandard
07/12/25
The Madison Button Down is a certified fan favorite and if our community is any proof, she’s everywhere. And right now, it’s part of our Hall of Fame Sale—30% off select styles, or bundle 3 or more favorites for $80 each. Ends 7/14.
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universalstandard
07/12/25
The Madison Button Down is a certified fan favorite and if our community is any proof, she’s everywhere. And right now, it’s part of our Hall of Fame Sale—30% off select styles, or bundle 3 or more favorites for $80 each. Ends 7/14.
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dressedofintentions
06/27/25
Having fun shopping the summer sales? Well here’s one more to check out: universalstandard has their Fit Liberty collection 40% off, plus use code INFS-AMANBAB10 for an extra 10%. Pieces in this collection are classics such as button down, black pants, jeans, liquid jersey dresses and tees that you’ll wear over and over again. A lot of pieces I own and love are included in the collection and I highly recommend checking it out
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🚨 Jeans that aren’t the worst 🚨 I’m not sure when jeans got so uncomfy (maybe when we decided skinny jeans were out and ditched the stretch??) but it’s a no for me. I need office friendly jeans. Road trip holiday travel friendly jeans. Jeans I actually want to host a holiday party in. That’s where universalstandard comes in, with a ton of options in sizes 00-40 that look great but feel excellent. AND they’re all on super sale this weekend starting at $35. Link in bio to shop—this is the Marnie pair (32 inch inseam!!) and they’re $45 this weekend. . . . . . #USPartner #officeoutfit #smartcasual #minimaliststyle
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#uspartner
Giving you Summer ☀️ with a touch of Fall 🍂 I'm in no way ready for Fall but I'm going wear those neutrals and earth tones all year round 💁‍♀️ Let me know in the comments are you ready for Fall 🙅‍♀️or don't want summer to end 🙌 #lapecosapreciosa #summerstyle #summerfashion #vesttrend #uspartner
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#uspartner
I usually stay away from “mystery bundle” type of things because I like to be able to choose only the things I really like since I’m very picky, but if I knew all the options are going to be good beforehand, then great, I’m in 👍 if you’re like me you might want to try this surprise box from universalstandard - one week only, you can choose from 2-piece, 3-piece and 4-piece boxes all available in every size 00 - 49 Starting at just $68 It’s a great way to try the brand or experiment with style at a fraction of the price - you can get additional 10% off with code INFS-SURPRISE-SHOKO there are so many great basics like the ones I’m wearing in this post 👀 #uspartner #universalstandard
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#uspartner
Cannot get enough of these wide leg jeans or this comfy cardigan from universalstandard! These are both new closet staples for me that I’m going to be wearing all the time. So don’t be surprised if you start seeing me wearing them all the time! If you want a pair of jeans or the perfect fall sweater for yourself, you can use my code INFS-AMBELANA for 10% off! #uspartner
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Ponte fabric has earned its status as a best-seller for good reason. This double-knit wonder truly lives up to its reputation, offering a perfect balance of comfort, style, and practicality. Wrinkle-free and effortlessly polished, Ponte is your ideal companion for weekday outfits and travel alike—no ironing required. Its remarkable stretch and soft feel ensure a comfortable fit that moves with you, while its durability means you’ll find yourself reaching for your Ponte pieces time and time again. Why Choose Ponte? • Unmatched Stretch: Two-way stretch fabric with exceptional elasticity that resists sagging for a perfect fit. • Flattering Structure: Its weight and structure create a smooth, streamlined silhouette. • Low-Maintenance: Machine washable and easy to clean for stress-free care. • Wrinkle-Free: Crease-resistant and always polished—ditch the iron for good! Universal Standard’s Ponte takes it a step further. Made without polyester, their Ponte fabric is crafted from a high-quality blend of rayon, nylon, and spandex for a luxurious feel and exceptional performance. Currently, I’m wearing the Stephanie Wide Leg Stripe Ponte Pants in the 27-inch inseam, which also comes in 30- and 33-inch options to cater to a range of heights. From Sunday, November 17, through November 22, Universal Standard is offering 60% off new colors and silhouettes from their best-selling Ponte collection. Plus, with my code INFS-AMBVAL, you’ll receive an additional 10% off the sale price. This is the perfect time to stock up on pieces that combine effortless style with unbeatable comfort! #StyledSeated #Ponte #USPartner #PontePalooza #InclusiveSizing Image ID: [Val, a fat indigenous-white woman sits on a blue armchair. She is wearing a dark orange wool beret, a black cardigan top, black wide leg pants with a cream and orange stripe down the side, and cream loafers]
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Muscles were burning but my body was easily moving through yesterday’s elevatepilates class in universalstandard’s next-to-naked set. Check it out / buy through my LTK linked in bio! Comment “DEEP SEA” if you want more info on sizing and I’ll DM you. #USpartner
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shamekaearly
04/19/25
Threw on my super cute and comfy linen set gifted from universalstandard💕 grabbed my sneakers and purse hunni and hit tha streets to do some last minute Easter shoppin.🐇 Whatcha’ll cookin tomorrow? Save me a plate chile hear!! Happy Saturday my luvs!💕 #universalstandardpartner #universalstandardclothing #linenclothing #linenseason #plussizefashion #dallasblogger #plussizefashionblogger #over50style #casualoutfits #dallasinfluencer #over50blogger
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thelaurenmelton
04/20/23
It’s going to be a white denim summer ☀️🥥 universalstandard #gifted #midsizefashion #springinspo #universalstandard summer fashion, neutral fashion, neutral outfits, aesthetic feed, ootd plus size, style inspo, blogger style
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#USPartner
Universal Standard just launched Surprise Boxes filled with mystery best-sellers. Prices start at just $68! You get more items for less than what it would cost if you bought each piece individually. You can save up to 87% off! For one week only, you can choose from 2-piece, 3-piece, and 4-piece boxes - all available in every size 00-40. It’s a great way to try the brand or experiment with style at a FRACTION of the price! Use code: INFS-SURPRISE-TABATHA for 10% off universalstandard #USPartner
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#USPartner
When I said I was going to pair this blazer with a Mala necklace, tights and a bustier with no pants, my friends didn’t understand- until they saw my vision come to life in photos. Blazers can be casual, they can be professional AND I’m here to show you the sexy side of blazers. Meet Universal Standards Henning x US Warren Blazer in color pony! This special piece was designed in collaboration with Lauren Chan of Henning. Inspired by one of the luxury brand’s best sellers, this style features new fabric and details signature to US. This is a double-breasted blazer that’s figure-framing and not overly boxy. It looks super cute open or buttoned with a silhouette that’s tailored by the side seam panel and thoughtful darts. The longline silhouette has a double vent at the back. All the details! Use code INFS-AMBCRYSTLE 38% Recycled Polyester 30% Polyester 28% Viscose 4% Elastane Care Dry Clean Only Luxury fabrics. Engineered fits. Staple styles. 22 sizes for all of us. Sizes 00-40. #universalstandard #plussizefashion #plussizefashionblogger #blazer #editorialfashion#fashionover40 #USpartner #sustainableclothing #stylenotsize #bodypositive #clothinghaul #plussizeclothing #sizeinclusive
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sarennya
07/28/25
This heat 🤝 living in linen
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#USPartner
Universal Standard just launched Surprise Boxes filled with mystery best-sellers. Prices start at just $68! You get more items for less than what it would cost if you bought each piece individually. You can save up to 87% off! For one week only, you can choose from 2-piece, 3-piece, and 4-piece boxes - all available in every size 00-40. It’s a great way to try the brand or experiment with style at a FRACTION of the price! Use code: INFS-SURPRISE-TABATHA for 10% off universalstandard #USPartner